Return Path Ranked No. 2 on FORTUNE Magazine’s “25 Best Medium-Size Companies to Work For” List

Marketing analytics company applauded for balancing rapid growth and family friendly policies New York — Sep. 18, 2014 — Return Path today announced that it has been ranked No. 2 on FORTUNE Magazine’s “25 Best Medium-Size Companies to Work For” list. The company’s capacity to maintain a highly transparent operating system and a flexible, people-first culture during a period of accelerating growth... Continue »

One-in-Six Email Messages Sent Worldwide Never Reaches the Inbox, Return Path Study Finds

Despite stalled inbox placement, data reveals higher rates within Gmail Promotions tab New York – September 16, 2014 – Return Path today announced the results of their annual Inbox Placement Benchmark Report which found that one in every six email messages sent worldwide never reaches the subscriber’s inbox. Based on a sample of nearly 500 million messages from permissioned email marketers, the... Continue »

Why You Should Take Advantage of SMTP over TLS

In my previous blog post, I introduced the topic of SMTP over TLS and discussed why it’s an important tool to use to protect the privacy of email communication. In that post, I wrote that you do not have to encrypt email at this time, but I promised that I would write a subsequent post arguing that you should do so. This is that post. How Much of My Mail Should I Encrypt? You might be an... Continue »