Marketers Should Protect The Customer Journey

Today marketers can map the customer journey with an increasing amount of data and tools. But when they deliver that experience, they forget one fundamental thing: customer trust. If the predictions ring true, 2015 is the Year of the Customer. Thanks to an increasing amount of data and tools, marketers can map the customer journey like never before, and make better decisions to truly deliver a... Continue »

Return Path Helps Global Shipping Giant Block 12 Million Suspicious Messages over 30 days

Implementing a DMARC (Domain-based Message Authentication, Reporting & Conformance) record is a great first step for any brand who wants to protect their brand and customers against email fraud. It’s the best way to ensure that legitimate email coming from owned domains is properly authenticating against established DKIM and SPF standards, and that fraudulent activity appearing to come from... Continue »

How Return Path Helped a Financial Services Giant Block 96% of Suspicious Messages

Too often, brands lack visibility into the widespread phishing attacks plaguing their email program. As a result, they must rely on a small volume of customer abuse reports to identify attacks. This reactive approach can wreak havoc on brand reputation and revenue. In 2012, a global financial services leader was experiencing these dangerous consequences and needed help—fast. The threat... Continue »

Return Path Recognized on Online Trust Alliance’s Honor Roll for 6th Consecutive Year

Eliminating the impact of email fraud is a core mission here at Return Path. That’s why we’re honored to be named to the Online Trust Alliance (OTA) Honor Roll for the 6th year in a row.   To compile the Honor Roll, OTA evaluates sites and mobile applications based on dedication to consumer protection, privacy, and security. Their annual study includes nearly 1,000 sites across a variety of... Continue »

13 Email Fraud Stats Every Security Professional Should Know

  Email fraud is rife and it’s making headlines. Spoofing and phishing attacks affect hundreds of brands every month, leaving their reputation in tatters and their customers exposed. And yet, often, email fraud is an issue that’s not proactively tackled.   A recent report by Veracode reveals that while cybersecurity is now recognized as a really serious corporate risk issue, 66 percent of board... Continue »