Email Fraud Protection Needs to be on the CISO’s Agenda

We recently attended a CISO Summit in Scottsdale, AZ where I had the pleasure to deliver a keynote address on the topic of "Protecting the Email Channel, Your Customers and Your Brand". As part of my presentation, I noted that Return Path has analyzed the sending domains of the Fortune 500 and found that only 10% of those companies have adopted a DMARC record of any sort (much less, a DMARC reject... Continue »

Return Path Launches New Website and Whitepaper to Combat Email Fraud

For over 15 years, Return Path has been an integral part of the email ecosystem, helping ISPs keep bad senders out and letting the good guys in.  On top of our core product set of Email Optimization, there has always been an underlying theme of security and protection.  We were key players in helping drive SPF and DKIM adoption, and more recently were founding partners in developing DMARC, the... Continue »

Securing Your Image

You put a lot into picking the best images for your email creative. You make sure they look great in mobile and desktop client layouts. You even include a tracking pixel to gain valuable insight into how subscribers engage with your email. Your subscriber opens your email, and sees a browser warning icon in the address bar. They click the icon and see this: Browser warning for Yahoo! Mail... Continue »

Vista Equity Partners Leads $35 Million Investment in Return Path to Accelerate Growth in Email Optimization, Security and Data Businesses

NEW YORK, NY – December 2, 2014 – Email data analytics company Return Path announced today that it has secured a $35 million investment led by leading private equity firm Vista Equity Partners. The funding will support a significant expansion of Return Path’s sales and marketing capabilities as well as an acceleration of its product roadmap.  Return Path’s analytical insight enables more than... Continue »

Return Path's Certified Whitelist – What's In It for Mailbox Providers?

Any mailbox provider familiar with Return Path knows that we establish partnerships with mailbox providers, and our end of that partnership is providing access to various products and services, including our Certified Whitelist. Email senders understand the benefits to them of being on our whitelist; in addition to getting access to placement data and auditing of their sending practices,... Continue »