Return Path’s New Email Diagnostic Solution Helps Brands Reach Gmail Inboxes

1-800-Baskets and Publishers Clearing House Among Brands Using Inbox Monitor’s Mailbox Provider-specific Diagnostics to Increase Inbox Placement Return Path, the global leader in email intelligence, today announced a new analytical solution that helps email marketers combat declining inbox placement at major mailbox providers, including Gmail. Now part of its Inbox Monitor product, Return Path’s... Continue »

Kaspersky Lab and Return Path Team Up to Combat Fraud and Spam

International collaboration helps Return Path to reduce email abuse and extend detection to 2.4 billion mailboxes worldwide MOSCOW and NEW YORK – February 26, 2014 – IT Security vendor Kaspersky Lab and email intelligence company Return Path announced today a new, collaborative initiative to combat international fraud including phishing attacks and other abuse targeting consumers and... Continue »

Press Release: Prominent Brands Cut Email Abuse by More than 50% with DMARC

As a founding member of Return Path is proud to mark the standard's second anniversary as one of the industry's most important anti-phishing advances. With widespread mailbox provider support and adoption by many of the biggest senders in the email ecosystem, DMARC has already shifted the spectrum of threats faced by brands and consumers. Email abuse will continue to become less... Continue »

Happy Holidays, Marketers: Gmail Teaches Consumers to Shop from the Inbox

Report by Return Path shows Gmail users are actively searching Promotions tab; reading as much commercial email as before   NEW YORK – November 20, 2013 – Return Path, the global leader in email intelligence, today released the results of its latest study, “The Tabbed Inbox: How Gmail Changed the Way Consumers Engage with Promotional Messages.” The research found that the forecasts of email... Continue »

New App Store Addresses Email Anxiety with Tools to Tame Unruly Inboxes

Available through OtherInbox, new store is the first to offer email-only apps tested and approved by experts NEW YORK – Oct. 30, 2013 – OtherInbox, a subsidiary of Return Path, the global leader in email intelligence, today announced the launch of the first email-only app store. The store features applications that have been tested and approved by email experts and are compatible with all major... Continue »