Return Path Named to Crain’s New York Business’ Best Places to Work for Third Consecutive Year

Employees cite culture of transparency, open communication as top reasons for company’s ranking   NEW YORK – December 16, 2014 – Return Path today announced that the company has again been named one of the best places to work in New York City by Crain’s New York Business. The annual compilation ranks Return Path #24 on its list of the city’s 100 best workplaces, based on an anonymous... Continue »

Consumers Refusing to Cut the Cord: Email Marketers See More Multiscreen than Mobile-only Interactions Entering This Holiday Season

New infographic identifies five mobile marketing trends to help brands optimize email performance NEW YORK – DECEMBER 9, 2014 – Return Path released insights into mobile marketing trends to help brands optimize their email marketing performance. Of note, retailers hoping that consumers’ rapid shift toward mobile communications will help simplify their email marketing approaches this holiday season... Continue »

Vista Equity Partners Leads $35 Million Investment in Return Path to Accelerate Growth in Email Optimization, Security and Data Businesses

NEW YORK, NY – December 2, 2014 – Email data analytics company Return Path announced today that it has secured a $35 million investment led by leading private equity firm Vista Equity Partners. The funding will support a significant expansion of Return Path’s sales and marketing capabilities as well as an acceleration of its product roadmap.  Return Path’s analytical insight enables more than... Continue »

Return Path Acquires E-Commerce Data Analysis Firm, Adds Data and Digital Veteran to Executive Team

Marketing analytics company acquires email data specialist Motley Bunch, names industry executive Eric Weinberg chief operating officer NEW YORK – November  19, 2014 – Return Path today announced the acquisition of Motley Bunch Inc., developer of technology to parse unstructured email data, to support the company’s continued investment in its capacity to analyze consumer shopping behavior and... Continue »

Webinar: Secrets of Successful Email Copywriting

Email copy only has a couple words and even fewer seconds to grab subscriber attention and entice them to click through. With so little time, how can you create copy that counts? Join Tami Forman, Return Path’s VP Corporate Marketing & Communications, for a live webinar Wednesday, November 19th to find out the Secrets of Successful Email Copywriting. Join us for the webinar to learn: How email... Continue »