January 10, 2019
If you were working in email marketing when Gmail initially released the...
January 9, 2019
“Most of my previous companies work with Return Path but, to be...
January 8, 2019
At nearly 50 years old, email is the Sally O’Malley of the digital mix,...
December 28, 2018
Recently, I hosted a webinar in our Ask the Experts series; the subject of...
December 21, 2018
For many marketers, a successful holiday season can make or break yearly...
December 20, 2018
Many believe the success or failure of a campaign, or even a whole email...
December 17, 2018
This year, I’ve been surprised by the consistency of the challenges faced...
December 14, 2018
A successful email program begins and ends with subscriber engagement —...
December 13, 2018
On December 16th, 2018 CAN-SPAM will turn 15. Yes, really, it’s been 15...
December 12, 2018
On 26 October, in a blog post I announced a number of Return Path customers...
December 11, 2018
It is an old truth that it costs much more to acquire new customers than it...
December 10, 2018
Email marketers strive to build customer relationships and drive strong...
February 23, 2017
Video in email is nothing new. Marketers have been using some form of video...
March 8, 2017
The best day in email in 2017 is coming up this month. You don’t want to...
March 7, 2017
We are really happy with the turnout for the Ask the Experts: All About...
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