December 14, 2018
A successful email program begins and ends with subscriber engagement —...
December 13, 2018
On December 16th, 2018 CAN-SPAM will turn 15. Yes, really, it’s been 15...
December 12, 2018
On 26 October, in a blog post I announced a number of Return Path customers...
December 11, 2018
It is an old truth that it costs much more to acquire new customers than it...
December 10, 2018
Email marketers strive to build customer relationships and drive strong...
December 7, 2018
“We’re not sending email to enough people!” Heard that before? While...
December 6, 2018
There is a lot of buzz in the industry about artificial intelligence (AI)....
December 5, 2018
We had a lot of great questions about complaints from our last Ask the...
December 4, 2018
In our previous post, we answered questions from our webinar attendees...
December 3, 2018
With 2019 around the corner, it’s likely most marketers have heard about...
November 30, 2018
In our previous post, we reviewed the results of a set of questions that we...
November 29, 2018
Return Path is offering a new solution called Lifecycle Mapping. It provides...
February 23, 2017
Video in email is nothing new. Marketers have been using some form of video...
March 8, 2017
The best day in email in 2017 is coming up this month. You don’t want to...
March 7, 2017
We are really happy with the turnout for the Ask the Experts: All About...
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