5 Reasons Your Email Campaigns are Failing [New Webinar]

Posted by Tom Sather 

As an email marketer, there’s a lot on your plate you need to worry about before sending that email. You’ve made sure the date and time are correct and don’t conflict with other marketing activities. You’ve crafted a killer subject line, a preheader call-to-action that no one could refuse, and triple checked your copy, links, and design. Once everything is thoroughly reviewed, you hit send and hope your campaign performs as good as you suspect it will.

But your campaign flops. And it may be due to your sending reputation.

Join me on Tuesday, August 27th to learn more about these common reputation issues that are campaign killers. I’ll also review the findings from our latest Sender Score Benchmark report so you can see how you compare against your peers, why it’s important to add reputation to your pre-flight checklist, and some tips and tricks on how to fix some of the most common reputation issues.

5 Reasons Your Email Campaigns are Failing (& what you can do about it)
Tuesday, August 27
9 AM PT / 12 PM ET

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About Tom Sather

Email data and deliverability expert Tom Sather has worked with top-tier brands to diagnose and solve inbox placement and sender reputation issues as a strategic consultant with Return Path. As the company’s senior director of research, Tom is a frequent speaker and writer on email marketing trends and technology. His most recent analysis of new inbox applications’ effects on consumer behavior was widely cited across leading business media outlets including the Financial Times, Ad Age, and Media Post.

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