And Our Email Hero Awards Go To….

Posted by Lauren Harris 

Back in October, we announced our very first Email Hero Awards program exclusively for Return Path customers to highlight the best of the best in email marketing. Fast forward four months and with over 50 submissions, we’re excited to announce the judges’ votes are now in!

With a panel consisting of four Return Path email experts and a member of the Email Experience Council (eec) Member Advisory Committee, only one single entry received a perfect score of 100 points. For this reason, our MVP Email Hero is the email marketing team from PODS.

The full list of winners along with honorable mentions can be found below. Congratulations to all of our Email Heroes! Stay tuned for future blog posts highlighting each of our winners as well as their success stories added to our Customer Hero page.

Best Themed Email:
Winner: AARP
Honorable Mention: Frontier Airlines

Most Improved Email Program:
Winner: PODS
Honorable Mention: Morning Brew

Best Email Series:
Winner: Mercedes-Benz USA
Honorable Mention: Great Wolf Resorts

Most Innovative:
Winner: SPCA International
Honorable Mention: Tarte

Best Newsletter:
Winner: Morning Brew
Honorable Mention: AARP

Best Winback Campaign:
Winner: CampSaver
Honorable Mention: Prime Publishing

Best Subject Line:
Winner: Frontier Airlines
Honorable Mention: Frontier Airlines

Best Triggered Email:
Winner: Tarte
Honorable Mention: OpticsPlanet

Best Offer Email:
Winner: OpticsPlanet
Honorable Mention: Prime Publishing

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About Lauren Harris

Lauren Harris is Return Path's Customer Marketing Manager for Email Optimization based in our California office. She enjoys working closely with Return Path customers first as an Account Coordinator, then Technical Account Manager and now from the marketing side. Outside of work, Lauren can be found snowboarding in the winter, taking beach trips in the summer, and cheering on the 49ers. Connect with her on LinkedIn.

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