In my last post, “Merry Email Christmas in 3… 2… 1…,” I reviewed several trends from...
Ready for Christmas? No, I’m not kidding. The holidays may be a few months away, but...
As Benjamin Franklin once said, “It takes many good deeds to build a good reputation, and only...
Being an email marketer requires quite a vocabulary. MBP, IPR, filters, bounces, traps,...
Over the last few years, we’ve seen a shift in the email deliverability landscape. Major...
Big data, hyper-personalization and triggered messages have all gotten a lot of press over the...
Subject line testing is one of those things that’s always on the “to do” list, but...
Last month, I shared a collection of retail industry benchmarks to help with 2018 planning,...
Holiday spending online is projected to grow more than 15 percent during the 2017 holiday...
“Don’t make that face — it will freeze that way!” “Walking under a ladder brings bad...
At last count, there are 2,666 emojis, and billions of them are sent every day — including 5...
Mistakes happen. On a daily basis, everyone makes mistakes. Sometimes mistakes cause...
Video in email is nothing new. Marketers have been using some form of video in email for a long...
The best day in email in 2017 is coming up this month. You don’t want to miss it! EiQ...
We are really happy with the turnout for the Ask the Experts: All About Gmail webinar that we...