Posts by: Laura Christensen

 The Importance of Trust Between Email Senders and Subscribers

The Importance of Trust Between Email Senders and Subscribers

Performance metrics are critical to assess the success of email marketing....

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 Connect with Subscribers: Webinar Q&A

Connect with Subscribers: Webinar Q&A

Summer is all about sun, sandals…and subscribers! At least that’s true...

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 Ticket to the Inbox: Webinar Q&A and Recording Link

Ticket to the Inbox: Webinar Q&A and Recording Link

Recently we presented a webinar, Ticket to the Inbox: Benchmarks and...

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 Surprising Facts About the Emails You’re Sending: Q&A and Recording Link

Surprising Facts About the Emails You’re Sending: Q&A and Recording Link

Recently we presented a webinar, Surprising Facts About the Emails...

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 Surprising Facts About the Emails You’re Sending  

Surprising Facts About the Emails You’re Sending  

Abandoned cart emails, welcome emails and newsletters are among some of the...

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 Customized Action Plan Helps Company Increase Gmail Inbox Placement by 45 Percent

Customized Action Plan Helps Company Increase Gmail Inbox Placement by 45 Percent

What can you do when the email channel is critical to the success of your...

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 What Nonprofit Marketers Need to Succeed [New Report]

What Nonprofit Marketers Need to Succeed [New Report]

Nonprofit organizations have two primary goals: to raise funds and mobilize...

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 The Truth About Email Marketing [New Research]

The Truth About Email Marketing [New Research]

It’s inevitable. If you’re keeping up with industry news, you will come...

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 Dynamic Content: It’s Time to Take it Personally

Dynamic Content: It’s Time to Take it Personally

Personalizing the customer experience is a critical component of most...

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 Where, When, and How Subscribers Are Interacting with Email

Where, When, and How Subscribers Are Interacting with Email

The ever-changing email landscape makes it more important than ever to...

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 Data-Driven Marketing: Are We There Yet?

Data-Driven Marketing: Are We There Yet?

Marketers now have access to more customer data than ever before.  So why...

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 Is Your Email List Strategy Holding You Back?

Is Your Email List Strategy Holding You Back?

Email is more profitable than ever. Not only does the email channel...

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Popular Posts

 Video in Email: Is It Right For Your Business? (Part 1)

Video in Email: Is It Right For Your Business? (Part 1)

Video in email is nothing new. Marketers have been using some form of video...

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 The Intelligent Email Gathering

The Intelligent Email Gathering

The best day in email in 2017 is coming up this month. You don’t want to...

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 Ask the Experts Gmail Webinar Q&A Continued

Ask the Experts Gmail Webinar Q&A Continued

We are really happy with the turnout for the Ask the Experts: All About...

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