Posts by: Patty Atwater

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Top 17 Topics of 2017

Happy new year everyone! While everyone may be focused on the new year and...

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Need Some Suggestions to Improve Your Email Campaigns? [New research]

Today’s email marketers strive to build relationships with their...

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Tactics & Benchmarks for Nonprofit Email Marketers [New Report]

Email allows nonprofits quick, direct access to advocates making it an...

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Reach the Inbox at Gmail, Outlook.com, and Yahoo

Gmail, Outlook.com, and Yahoo Mail have each developed unique spam filtering...

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One in Five Emails Fail to Reach the Inbox [New Research]

For email marketing, reaching the inbox is the first and biggest challenge...

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Discover Where, When, and How Subscribers are Interacting With Email [New Research]

With many email capable devices, people can access their email just about...

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Tips for Testing Emojis in Your Email Campaigns

Happy world emoji day! To honor this special day, we’ve put together...

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New Research: How Does Reputation Impact Deliverability?

Mailbox providers are very selective with what they let in the inbox. To...

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Should You Use Emojis in Your Subject Line? (New eBook)

Emojis have become very popular in everyday communications. While very...

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What Does it Take to Reach the Inbox? [New eBook]

Unfortunately, there is no quick fix, hidden workaround, or monetary...

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[New Research] Are These Hidden Metrics Harming Your Deliverability?

Reaching the inbox is not as simple as hitting send. Once a message is...

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Get an Inside Look into Return Path

Return Path is the expert in deliverability. Every day, our customers trust...

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Popular Posts

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10 Tips on How to Identify a Phishing or Spoofing Email

Phishing attacks are more rampant than ever before, rising by more than 162...

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Build Your DMARC Record in 15 Minutes

Implementing DMARC (Domain-based Message Authentication Reporting and...

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How to Explain DMARC in Plain English

DMARC (Domain-based Message Authentication, Reporting & Conformance) is...

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