Calling All Email Heroes!

Posted by Patty Atwater 

You may be familiar with the term “super hero.” It’s a moniker given to those who place themselves in harm’s way to protect others. You might even have a favorite hero whose latest movie adaption will prompt you to see it twice in its first week. At Return Path, the heroics we love to witness over and over again are from our Email Heroes.

Email Heroes are email marketers who go above and beyond to provide their customers with an exceptional email experience. They incorporate email data analytics the latest tools into their program to optimize their email content and the customer journey.

In the past, we’ve highlighted some of our favorite email heroes in our first two email heroes eBooks. This time, we are offering you the chance to prove you have what it takes to be an Email Hero with our new digital experience.

Guardians of the Email Universe: Super Powers Revealed—is a fun interactive quiz highlighting five of our favorite email super powers. Take any of the quizzes to obtain your super power or discover where the hidden gaps in your email program lie.

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About Patty Atwater

Patty Atwater is the Content Marketing Manager at Return Path. She loves digging into email data to discover new marketing insights and craft new, informative ways to tell the story. In her spare time, Patty loves traveling to new places, hanging out with friends, and continuing her mission to find the best guacamole in NYC. Connect with her on LinkedIn.

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