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UK Elections 2017: Which Party is King of Email Deliverability?

The UK general election is just two weeks away, and campaigning is in full...

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Return Path World Tour: Coming to a City Near You

I am pleased to announce that the Return Path World Tour is back. This...

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An Email Marketer’s Guide to Wirtualna Polska

In 2014 Wirtualna Polska acquired O2, thereby increasing their total market...

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An Email Marketer’s Field Guide to Orange

With about 43% market share, Orange is the most widely used broadband...

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Email & the UK Election: We Call the Outcome!

In the first three parts of my series on Email & the UK Election, we...

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Email & the UK Election: Inbox Contents & Supporter Profiles

In the first two parts of my series on Email & the UK Election, we have...

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Email & the UK Election: Are Voters Engaging?

In the first part of my series on Email & the UK Election, we looked at...

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Email & the UK Election: The Good, the Bad, & the Undelivered!

The UK general election is imminent, so it’s a great opportunity for us to...

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First CASL Fine Paid

The Canadian Radio-television and Telecommunications Commission (CRTC) today...

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Did Estee Lauder and Clinique’s Lunar New Year Emails Pay Off?

Over this past weekend, San Francisco’s Chinatown hosted their annual...

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First CASL Violation Filed

As you might recall, Canada’s Anti-Spam Legislation (CASL) establishes...

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12 Tips for Sending Email to an International Audience

Planning to start sending email to subscribers in countries outside the US?...

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Return Path Data and Best Practices: Thinking Outside The Box

One of my clients is known for being an excellent sender, having impeccable...

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