Return Path and Salesforce Marketing Cloud Expand Partnership

Posted by Erin Ritz on

We’re excited to announce that we have expanded our partnership with Salesforce Marketing Cloud through the addition of Return Path’s Certification program. This expansion of our partnership means that Salesforce Marketing Cloud’s clients will be able to easily benefit from Return Path’s Certification program.

For over 10 years, Return Path and Salesforce Marketing Cloud have been working together to provide marketers with a more complete picture of their email program. Salesforce Marketing Cloud is a leading ESP with a platform that ensures that their customers know their consumers, appropriately engage them, and personalize their experience. Return Path provides the extra layer of insight into where their mail is getting delivered – whether it be to the inbox or the spam folder along with the information they need to take actions to improve their inbox placement and subscriber experience.

About Certification:

Return Path’s Certification program helps senders reach more subscribers and maximize revenue. It is the industry’s most powerful and unique whitelist, providing benefits at major mailbox providers and filtering companies to ensure emails reach subscribers. More emails in the inbox means more opportunities for subscribers to see messages, and ultimately drive increased ROI.

Certification benefits span far beyond just increased inbox placement. Certification is a source of insightful, actionable data. Certified senders receive data directly from mailbox providers, which provides a layer of insight that cannot be found anywhere else. The program also includes support and guidance along the way from Return Path. Our dedicated team provides 24/7 security monitoring, providing alerts if issues are detected, along with specific recommendations on how to resolve them.

We’re excited to grow our partnership with Salesforce Marketing Cloud and make email marketing work better for everyone!

Popular this Month

 Featured Image

Video in Email: Is It Right For Your Business? (Part 1)

Video in email is nothing new. Marketers have been using some form of video...

Read More

 Featured Image

The Intelligent Email Gathering

The best day in email in 2017 is coming up this month. You don’t want to...

Read More

 Featured Image

Ask the Experts Gmail Webinar Q&A Continued

We are really happy with the turnout for the Ask the Experts: All About...

Read More

Author Image

About Erin Ritz

Erin Ritz is a Channel Development Manager at Return Path. She brings an immense enthusiasm to supporting Return Path partners and loves finding new and creative ways to work more closely together. In her spare time, Erin enjoys refinishing furniture, painting and exploring new places with her family. Connect with her on LinkedIn.

Author Archive

CTA Image

Stay up to date

Enter your name and email address below to subscribe to our mailing list.

Your browser is out of date.
For a better Return Path experience, click a link below to get the latest version.