The State of Email Marketing: How Do You Compare? New Webinar and Research!

Posted by Tom Sather on

According to recent research, only six percent of marketers report they are not experiencing any email marketing challenges.

The email marketing landscape continues to evolve but there is at least one constant: competition for attention in the inbox remains fierce. What are top performing companies doing differently to rise above this perennial challenge? We wanted to find out.

Join me and John Follett, Co-Founder & Analyst at Demand Metric, as we launch and discuss the results of our 2018 Email Marketing Benchmark Study.

Date: June 20, 2018

Time: 9am PT / 12pm ET

In the webinar, you will learn:

  • How companies with above average open rates are outperforming the competition
  • Which email tactics are working (and which are not)
  • Strategies to improve email marketing effectiveness
  • How to achieve a return on your email marketing investment

Register today and learn how to position your organization for growth!

P.S. Can’t make it? Register anyway and you’ll receive the recording, slides, and the full report after the event.

 


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About Tom Sather

Email data and deliverability expert Tom Sather has worked with top-tier brands to diagnose and solve inbox placement and sender reputation issues as a strategic consultant with Return Path. As the company’s senior director of research, Tom is a frequent speaker and writer on email marketing trends and technology. His most recent analysis of new inbox applications’ effects on consumer behavior was widely cited across leading business media outlets including the Financial Times, Ad Age, and Media Post.

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