Viva Las Vegas at EMS Client Summit

Posted by Karen Lewison 

On June 7-9, Return Path will be sponsoring the Experian Marketing Services Client Summit held at The Cosmopolitan, Las Vegas as a Diamond sponsor. This year’s theme will be “Rev ‘17” – Revive, Reveal Revolutionize. We are very excited to get inspired by the best of the best in our industry.

Our own George Bilbrey, President of Return Path, will be presenting Missing Metrics & Gmail Secrets: Unlocking Your Email Program’s Potential on June 8th at 1:50pm. Email marketers spend a lot of effort on optimizing creative and designing contextual customer journeys. However, there are other levers available to marketers that are often ignored despite driving higher returns than other areas of investment. This session will challenge marketers to take a broader look at where they spend their time including some new insights about improving inbox placement at Gmail. You won’t want to miss it!

Have a schedule conflict and can’t make the session? Not to worry as there are other opportunities to meet with Return Path. Visit our team in the Partner Square Exhibit Hall or sit in on our roundtable from 12:00-1:00pm during lunch on June 8th. Matt Mikolajchak, Principal Technical Account Manager for Return Path will be hosting a lively discussion on Gmail: What’s Your Tab.

We are very excited about this event and are looking forward to it. We hope you are able to “Join the Revolutiono”

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About Karen Lewison

Karen is the Sr. Manager of Event Marketing for Return Path. Her current role is planning and executing the overall strategy for Return Path events including both internal and client facing. She has been involved in planning and executing the Return Path presence at industry events like MarketingSherpa, Email Evolution Conference, and Salesforce Connections focusing on high quality engagement, opportunities, and lead generation. She has worked as an event planner for over 15 years, on both the facility and customer side which brings invaluable expertise to her role at Return Path. Karen received a M.S. in Hospitality and Tourism Management from Roosevelt University in Chicago and a B.S. in Public and Environmental Affairs at Indiana University.

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