[Webinar] Deliverability Rates are Falling – Learn the Reasons Why and How to Prevent It
Email marketing failures, such as landing in the spam folder, being blocked, or being delivered too late, can wreak havoc on any marketer’s well-thought-out campaign. And according to our 2016 Deliverability Benchmark Report, deliverability rates are in decline.
In this webinar, Return Path’s Tom Sather, Sr. Director of Research, will review:
- Findings from our latest 2016 Deliverability Benchmark Report
- Top reasons for deliverability failures facing marketers and organizations today
- The criteria mailbox providers use to determine whether to filter or block your email
- What deliverability lessons we can learn from this year’s presidential candidates
Wednesday, August 10 at 11 AM MDT
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About Melissa Carey
As a Sr. Product Marketing Manager at Return Path, Melissa is responsible for making the market love and understand Return Path products. She does this by getting to know the customers and their needs and developing effective marketing strategies based on that knowledge. When not at work, she loves to explore the hiking and biking trails in Colorful Colorado.