[Webinar] Making Email Safe: DMARC Trends and Adoption

Posted by Liz Dennison on

Today at 12am ET/10am MT, DMARC.org’s Executive Director, Steve Jones, and Return Path’s Senior Product Marketing Manager, Nikki Cosgrove, will team up to discuss findings from the 2016 DMARC Intelligence Report in the webinar, “Making Email Safe: DMARC Trends and Adoption.”

They will also discuss how Gmail’s recent security announcement  makes DMARC adoption more important than ever—not only for IT and security professionals, but also for marketers.

As we reviewed last week, Gmail is now helping its one billion active users distinguish between good and malicious emails by showing them whether a sender’s identity can be trusted or not.

If a user receives a message that cannot be authenticated with either SPF (Sender Policy Framework) or DKIM (DomainKeys Identified Mail), the sender’s profile photo or company avatar will be replaced with a red question mark.

google

Google has warned users that if they see the question mark icons, they should be hesitant about replying to or clicking on links within the message.

This update has important implications for marketers, who depend on email to drive leads and revenue for the business.

Register now for our webinar now to find out how implementing DMARC can help protect the engagement and deliverability of your legitimate email programs.

Webinar_SocialImage


Popular this Month

 3 Trends Impacting Email: Persistent Fraud, Part 2

3 Trends Impacting Email: Persistent Fraud, Part 2

In part one of this three-part series, I examined the evolving landscape of...

Read More

 The Top 16 Topics of 2016

The Top 16 Topics of 2016

2017 is finally here! But before we focus on the year ahead, we wanted to...

Read More

 Think Fighting Email Fraud is Someone Else’s Job? Here’s the Real Cost of Doing Nothing.

Think Fighting Email Fraud is Someone Else’s Job? Here’s the Real Cost of Doing Nothing.

Cyberattacks against your brand can be very damaging and costly to both your...

Read More

Author Image

About Liz Dennison

Liz is the Content Marketing Manager for Return Path's Email Fraud Protection team. She loves creating engaging content that empowers companies to protect their customers and their brands against cybercriminals. Follow her at @lizkoneill.

Author Archive

Stay up to date

Enter your name and email address below to subscribe to our mailing list.

Your browser is out of date.
For a better Return Path experience, click a link below to get the latest version.